Growth Hacking isn’t a set of tactics or just about getting cheap traffic to your website… Growth Hacking is a mindset.
It’s not just about getting traffic on the cheap; it’s about understanding and exploiting customer behavior, technology, and distribution.
Real Growth Hackers use their imagination to pull all of that together to drive growth, however growth is defined (revenue, users, etc.).
It’s nice to finally have a term for what I’ve been doing since 2006 for SaaS vendors – Growth Hacking.
I put together this list of my best Growth Hacking resources to help grow your SaaS business and reach your goals.
Growth Hacking Resources for SaaS Vendors
You’ll note that some of these are focused on customer acquisition and some are focused on retaining customers. Growth Hacking can – and should – be applied across the entire customer lifecycle.
- 5 Rules for Successful Growth Hacking <== read this first!
- CCAs: The In-App CRO Metric Specific to SaaS
- Engagement: Start With Quick Wins
- Eliminate Dead Ends to Drive Engagement
- 5 Ways to Get your App to Sell Itself
- 21 Growth Hacks to Test Today
- 22 Ways to Reduce Churn with Growth Hacking
- Use Partner Offers to Quickly Grow Your Business
- Identify and Retain At-Risk Customers
- Monitor and Drive Customer Engagement
- 3 Steps to a Successful Welcome Email
- Market Positioning: How to Compete in Crowded Markets
- Email Address Pre-Targeting
- 43 Ways to Drive Traffic to your Website
- Rise of the Growth Copyists?
- My EVIL Method to Improve Customer Retention
- Confused Minds Don’t Buy… they leave
- A Simple Trick to DOUBLE Your Revenue
- (Podcast) ‘Hacking’ Your Way to Growth via ReadItFor.me
- (Podcast) Identifying and Marketing to Your Ideal Customer via OpenView Labs
- (Video Interview) SaaS Growth Hacking w/ Lincoln Murphy via GrowthHacker.tv
- (Video Interview) Becoming an Industry Authority via SocialHubsite
Let’s Grow your SaaS Business
For immediate consultation and advice on leveraging Growth Hacking to scale your SaaS business, schedule a 60-minute meeting with me via Clarity. If you feel a more involved engagement is required for me to help you, email me with the specifics of your situation (as much detail as you’re comfortable giving) and we’ll setup a meeting to work through the particulars.
– Lincoln