1. Great insights. Definitely a ballsy play to try and capture $ during the beta process, but at the same time bring total validation to the product. I absolutely love point # 5 about users wanting it to be sexy. I could not agree more and definitely feel most SaaS get this completely wrong in their rush to get an “MVP” to market. A well thought out design, then using a tool like invisionapp or something similar to have a prototype that you can then turn into a demo video – can give you the validation you need. All this without having written a single line of code.

    • Solid point about combining production-level design with a prototype tool like Invision!

      After taking perspective on the quality of feedback of the paid vs. free users, I’d recommend and repeat this process 100% now for any B2B launch. And even better, if I got 0% conversion rate, I’d know I needed a pivot before writing a single line of code 😉


  1. Pre-Launch Revenue Case Study | Living on my Cloud says:

    […] Link with the full original post: […]

  2. […] they were able to collect 3.000$ asking for 29$ as early adopter subscription fee. They called it“jump the queue” one-time fee. With this approach they were able not only to start monetizing but as well to mitigate the risk of […]

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