1. Hi Lincoln,

    Thanks for a great explanation of how complexity kills the cat (trial). We at iridize ( think along the same lines, which is why we created iridize – to help improve first time user experience and trial conversions. You are most invited to take a look, we would value your feedback greatly!

  2. Hey Lincoln,

    Just wanted to say thank you for all the content you’re putting here!
    I’m working with a little SAAS startup and we’re having a hard time converting trials into customers.. but your articles already gave me a ton of ideas of what can be tested and improved.

    Thanks a lot for awesome info! 🙂




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