When developing your Value Pricing Strategy you can leverage a variety of SaaS Pricing Models. From transparent pricing on your pricing page to Enterprise pricing that’s quoted behind the scenes, you must know your options. I put together this list of my best resources to help you get your SaaS Pricing Models right and grow […]
SaaS Free Trial Conversion Rate Optimization Resource Guide
February 18, 2012 Article by Lincoln Murphy
If you’re like a typical SaaS provider, a substantial amount of your sales are online which means your SaaS Free Trial Conversion Rates are directly correlated with revenue. A poor performing Free Trial means you have lower revenue than you should… and that’s a problem. I put together this list of my best resources to […]
SaaS Customer Success Experts Resource Guide
November 20, 2011 Article by Lincoln Murphy
To efficiently scale your business, you must keep your SaaS churn rate low and constantly strive to improve Customer Success, reduce churn, improve customer retention, and growth Customer Lifetime Value (LTV). I put together this list of my best resources to help you keep your customers and grow your SaaS business. SaaS Churn and it’s Effect […]
SaaS Freemium Model Resource Guide
November 20, 2011 Article by Lincoln Murphy
I put together this list of my BEST SaaS Freemium posts just for you. I hope it helps! Freemium or Free Trial? Ask a Better Question State of B2B Freemium 2013 (Slides from my presentation) Pivot to Profit: Ditch Freemium and Start Making Money SaaS Freemium Customer Acquisition Costs There are 7 Types of Freemium and […]
SaaS Business Model Resource Guide
December 18, 2010 Article by Lincoln Murphy
I put together this list of my BEST SaaS Business Model & Architecture resources just for you. I hope it helps! Software Vendors: The Cloud is Not Magic (but it can be very Profitable!) SaaS Business Architecture Overview (PDF) The 7 SaaS Revenue Streams Report (PDF) Think You’re Ready for SaaS? Think Again! (PDF) SaaS Companies […]
SaaS Distribution and Promotion Resource Guide
December 18, 2010 Article by Lincoln Murphy
I put together this list of my BEST SaaS Distribution & Promotion posts just for you. I hope it helps! How to Get in Front of your Ideal Customers Traffic Hacking: 43 ways to get quality prospects to your site 100 Places to Promote Your SaaS or Web App (Part 1) 100 Places to Promote Your […]
SaaS Growth Hacking Experts Resource Guide
October 5, 2010 Article by Lincoln Murphy
Growth Hacking isn’t a set of tactics or just about getting cheap traffic to your website… Growth Hacking is a mindset. It’s not just about getting traffic on the cheap; it’s about understanding and exploiting customer behavior, technology, and distribution. Real Growth Hackers use their imagination to pull all of that together to drive growth, however growth […]
