Archives for June 2013

Engagement is the key to lowering SaaS Churn

Article by Lincoln Murphy

If you’re dealing with a high SaaS churn rate,  a lack of customer engagement could be the reason. Customer retention – or conversely customer churn – is a common struggle for expansion-stage SaaS companies, and while some of it may come as “growing pains,” there may be other causes… customer engagement may be the biggest […]