As a SaaS company focusing on Customer Success, you are in a unique position to offer proactive support to your customers; anything less is unacceptable! Alternate title: SaaS Vendors Should Learn What NOT To Do from Citrix So, I’m not sure if you heard (you probably did if you follow me on Twitter!), but the […]
Archives for December 2010
SaaS Business Model Resource Guide
Article by Lincoln Murphy
I put together this list of my BEST SaaS Business Model & Architecture resources just for you. I hope it helps! Software Vendors: The Cloud is Not Magic (but it can be very Profitable!) SaaS Business Architecture Overview (PDF) The 7 SaaS Revenue Streams Report (PDF) Think You’re Ready for SaaS? Think Again! (PDF) SaaS Companies […]
SaaS Distribution and Promotion Resource Guide
Article by Lincoln Murphy
I put together this list of my BEST SaaS Distribution & Promotion posts just for you. I hope it helps! How to Get in Front of your Ideal Customers Traffic Hacking: 43 ways to get quality prospects to your site 100 Places to Promote Your SaaS or Web App (Part 1) 100 Places to Promote Your […]
SaaS Pricing Model: Value Metrics Are Key
Article by Lincoln Murphy
Your SaaS Pricing Model should be built around what the customer values, which probably means staying away from “commodity” metrics like storage. I find most articles about “SaaS Pricing Model” to be less-than-helpful because they almost always fail to take into consideration the WIIFT of the customer – the What’s In It For Them. Most […]
