How often do you hear the term “Social Selling” and either can’t figure out what it actually means or just want to call shenanigans on it?
You know you’re not going to close a six-figure deal on Twitter, right? That’s not reality. But that doesn’t mean that Twitter (or any social network) can’t be leveraged to accelerate that same six-figure, high-touch B2B Enterprise deal.
In fact, this was the subject of a conversation I had the other day with my good friend Max Altschuler, founder of Sales Hacker. We talked about all the super-cool ways you can leverage social these days in both the business/market/sales development phase as well as in the sales phase by the Account Exec / sales person.
As we talked it occurred to me that this would be a great topic for an article, and Max agreed.
I have a couple of things to add in the After Word at the end… but for now I’ll give it over to Max to share 4 of his best social hacks to accelerate sales.
Take it away, Max.