Archive : Retention – Churn Management
RSS feedPosted by Lincoln Murphy in Business Model, Conversion Rate Optimization, Free Trials, Freemium, Marketing, Pricing Strategy, Retention - Churn Management · 2 Comments
I do what I do for one reason... to help SaaS & Web App vendors be more successful. Period.
If I'm not doing that, I'm not doing my job.
Some I will help be more successful by working with them 1-on-1 or through programs like the Free Trial Dominator (which is awesome, IMHO).
But others - like you - I will help through my blog posts.
So... what's the biggest issue you're dealing with [...]
Posted by Lincoln Murphy in Business Model, Free Trials, Marketing, Pricing Strategy, Retention - Churn Management · 2 Comments
Late last year (way back in December) I asked you what your biggest challenges going into 2012 were and I got a lot of answers from SaaS and Web App vendors around the world.
But almost everything boiled down to these two things: Convert Leads & Reduce Churn.
I didn't just get terse answers to my query, some folks sent me very detailed challenges and I - in turn - responded in detail.
And [...]
