A look at Mockingbird's pricing page to see if the SaaS vendor views it as a Marketing page.
I was asked what I thought of Mockingbird's new Pricing Page via twitter and rather than just replying with a tweet, I thought I would take a stab at a screencast to give my initial impressions. This is a ~4 minute look at their pricing page to see whether Mockingbird is treating their pricing page as a marketing page, whether there is value messaging, a strong call to action, a good use of Free, trust factors, etc. This is just a tiny bit of what we cover in the SaaS Pricing Page Workshop.
I was very happy with the positive feedback on Twitter when I shared the raw video, including from the co-founders of Mockingbird.
Pricing Page Review by Sixteen Ventures: Mockingbird from Sixteen Ventures on Vimeo.
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Go get this amazing video series for only $297 right now. As soon as you get it, immediately watch the 35-minute Value Pricing Basics for SaaS & Web Apps video; it will truly change the way you look not only at pricing, but your entire marketing strategy, your customers, and your offering as a whole!